Home

/

News & Stories

/

Pet News

Royal Canin Partners with Friendicoes SECA to Launch Animal-Assisted Intervention in India

author

Neha

Follow

8 min read

12 Sep, 2024

Stories-img

New Delhi: Royal Canin, a leader in pet nutrition, has partnered with Friendicoes SECA to implement an Animal-Assisted Intervention (AAI) initiative across select cities in India. The project aims to use the therapeutic benefits of cats and dogs to enhance the social, emotional, and cognitive well-being of individuals facing challenges such as autism, dementia, depression, anxiety, and loneliness.


To ensure the highest standards of training and implementation, Royal Canin has enlisted the expertise of Shirin Dhabhar, a renowned animal behaviorist and expert trainer. Dhabhar's involvement will be vital in establishing best practices for AAI projects in India. This initiative marks the first of its kind in the country at such a scale, focusing on training shelter animals to offer therapeutic support to people in need. 


The project will unfold in phases, beginning with the formation of a multidisciplinary team comprising veterinarians, paramedics, psychologists, animal behaviorists, trainers, and handlers. As it progresses, additional experts will be onboarded to provide the necessary care and support in different cities.


Royal Canin AAI project kicks off


Satinder Singh, General Manager of Royal Canin India, stated, "With this initiative, we aim to demonstrate the positive impact that pets can have on their human companions and transform the lives of the most vulnerable members of our society."


Geeta Seshamani, Vice President of Friendicoes SECA, emphasized the mutual benefits for both humans and animals, noting, "This project is about second chances for both animals and humans, proving that every life, no matter how small, has the power to make a difference."


Shirin Dhabhar, Founder & Director of Canines Can Care, expressed her enthusiasm for the initiative, stating, "By pairing shelter animals with those in need, we are not just changing lives but also reshaping the very essence of the human-animal bond."


This groundbreaking project aligns with Royal Canin's commitment to building a better world for pets and people, creating meaningful connections, and enhancing the quality of life for both humans and animals.


About Royal Canin:


Founded in 1968 by French veterinarian Dr. Jean Cathary, Royal Canin is a global leader in health-focused nutrition for cats and dogs. A division of Mars, Incorporated, the company collaborates with pet professionals worldwide to advance pet health in a sustainable and responsible way. Royal Canin operates in more than 120 markets, employing over 8,000 associates, including 400 veterinarians and nutritionists.


For more information, visit Royal Canin

Must readPet Stories
Top Pet Resorts in Bangalore for a Festive Pooch Getaway

Top Pet Resorts in Bangalore for a Festive Pooch Getaway

05 Jan 2025

Hamster Olympics: Setting Up Fun Challenges for Your Little Athlete
PET CARE

STORIES

Hamster Olympics: Setting Up Fun Challenges for Your Little Athlete

10 Oct 2024

Puppy Training 101: Essential Tips for the First Six Months
PET CARE

STORIES

Puppy Training 101: Essential Tips for the First Six Months

13 Aug 2024

Pa(ws)port Process: A Guide to Obtaining Your Pet's Passport
PET TRAVEL

STORIES

Pa(ws)port Process: A Guide to Obtaining Your Pet's Passport

03 Mar 2024

For your daily dose of happiness, follow us on

vectorvectorvector

Stay updated with the pet industry

Subscribe Now

Download our pet-parent app

dog
dog

© Excitado Innovations Pvt Ltd