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14th SmartHeart Pet Variety Exhibition 2024 promises to be a Grand Event for Pet Lovers

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Neha

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5 min read

24 Sep, 2024

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The 14th edition of the SmartHeart Presents Thailand International Pet Variety Exhibition 2024 is set to be the grandest pet care event of the year, held from October 3-6, 2024, at IMPACT Muang Thong Thani, Bangkok. This year's exhibition is a collaboration between IMPACT Exhibition Management Co., Ltd., the Thai Pet Product Industries Association (TPIA), Perfect Companion Group Co., Ltd., and key partners from China, including Pet Sourcing China (PSC).


During a press conference hosted by IMPACT, Ms. Kunwadee Jintavorn, Executive Director of IMPACT Exhibition Management Co., Ltd., announced the theme for this year's event, "PET RACING." This theme highlights the competitive nature of the business-to-business-to-consumer (B2B2C) pet industry, offering a platform for pet brands and professionals to showcase their products while engaging pet owners in a variety of fun and interactive activities.


A Grand Showcase for the Pet Industry 


Taking place across 10,000 square meters of exhibition space, the event will feature over 300 booths from international pet brands. Exhibitors will present the latest in pet fashion, toys, supplies, food, and snacks. Additionally, attendees can take advantage of free pet health check-ups and explore exclusive offers on premium products.


The B2B segment of the event will feature a special business-matching program, allowing industry professionals to network with potential business partners. A discussion forum will explore opportunities for collaboration between Thai and Chinese pet industry players, reflecting the growing significance of international partnerships in this rapidly evolving market.


Ms. Kunwadee expressed confidence in the event's success, with an expected attendance of over 150,000 visitors and projected sales of at least 60 million baht. Registration for the event is free, and pet enthusiasts and professionals alike are encouraged to participate.


Some of the exciting activities lined up for the exhibition

Exciting Activities and Competitions 


Pet owners attending the exhibition can look forward to a range of fun activities, including the "Dog Lick" and "Cat Lick" snack-eating contests, as well as the highly anticipated "Come to Mama" race, where dogs and cats can showcase their agility and skills.


The exhibition will also feature a series of international competitions, including Thailand's first-ever International Dog Grooming Certification & Competition, organized by the International Society of Canine Cosmetologists (ISCC). This prestigious competition has been held in Asia, Europe, and the Americas, and it will bring the world's top groomers to Thailand for the first time.


Other exciting events include a cat grooming competition by the International Society of Feline Cosmetologists (ISFC), a CFA-standard cat breed contest by the SCFC Association, and a bunny competition hosted by the RBA Association. Visitors can also join seminars, speak with top rabbit breeders, and participate in guinea pig grooming competitions hosted by Cavy Thailand.


Pet Industry Insights 


Dr. Wachiraphon Sinthavathavorn, Director of Academic Activities at TPIA, discussed the current state of Thailand's pet industry, noting fierce competition in pet food and product markets. While new products are continuously introduced, the market is experiencing an oversupply, particularly in the pet food sector, which has resulted in increased choices for consumers. Dr. Wachiraphon also highlighted the fast-growing segments of pet snacks, supplements, and specialized pet food, alongside the rising number of animal hospitals to accommodate Thailand’s growing pet population.


Looking Ahead: Innovation in Pet Care 


Mr. Yothana Chantrkeird, a board member of the ISCC, emphasized the importance of events like the Pet Variety Exhibition in promoting the growth of the pet grooming industry. By providing an international platform for groomers, the event supports the industry's expansion and elevates standards in pet care and grooming.


Perfect Companion Group Co., Ltd., one of the event's key sponsors, will also introduce new products at the exhibition, catering to the evolving needs of pet owners. The company is set to showcase a range of premium pet food products, including SmartHeart Gold Selection for rabbits and Optimum Hi-Pro for koi fish. Special discounts and promotions will be available for visitors at the SmartHeart booth.


Join the Fun at SmartHeart Presents Thailand International Pet Variety Exhibition 2024 


Pet lovers and industry professionals alike are invited to attend this exciting event, which will take place from October 3-6, 2024, at Halls 7-8, IMPACT Muang Thong Thani. Admission is only 20 baht, with a portion of proceeds going to the "One Baht for Hungry Dogs" charity initiative. The event promises to be a fantastic opportunity to explore the latest trends in the pet industry, connect with experts, and enjoy a variety of pet-friendly activities.


To register for the event and the business matching program, visit www.pet-variety.com or check out Facebook.com/PetVariety for updates.

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